Original language | English |
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Title of host publication | Edward Elgar Handbook on Entrepreneurship and Marketing |
Editors | Ian Fillis, Nicholas Telford |
Place of Publication | Cheltenham |
Publisher | Edward Elgar Publishing |
Publication status | Published - Jun 2018 |
Publication series
Name | Elgar Handbooks |
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Publisher | Edward Elgar |
Keywords
- Marketing, Entrepreneurship,