Self-Determination Theory in Crowdfunding: Data from Vietnam

Tommi Tapanainen, Dat Quoc Trinh, Hai Nguyen

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review


This research aims to establish a comprehensive and validated model of backer motivations in crowdfunding, serving as a foundational framework for future studies in this domain. Leveraging the Self-Determination Theory to categorize crowdfunding backer motivations into intrinsic and extrinsic categories, our study seeks to unveil disparities in the impact of intrinsic and extrinsic motivation on crowdfunding. Furthermore, it endeavors to identify the primary motivating factor that drives individuals to contribute to crowdfunding projects. Based on the data collected from Vietnam, this research has the potential to offer valuable guidance to both scholars and crowdfunding practitioners, particularly for the emerging markets.
Original languageEnglish
Title of host publicationProceedings of the 29th UK Academy for Information Systems (UKAIS) International Conference
PublisherUK Academy for Information Systems (UKAIS)
Number of pages12
ISBN (Electronic)978-1-7390875-1-7
Publication statusPublished - Apr 2024
EventUK Academy for Information Systems International Conference - University of Kent, Kent, United Kingdom
Duration: 25 Apr 202426 Apr 2024
Conference number: 29th


ConferenceUK Academy for Information Systems International Conference
Abbreviated titleUKAIS
Country/TerritoryUnited Kingdom


  • crowdfunding
  • intrinsic motivation
  • extrinsic motivation
  • self-determination theory
  • emerging markets


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