Quality function deployment: The unused tool

Vivianne Bouchereau, Hefin Rowlands

Research output: Contribution to journalArticlepeer-review

29 Citations (Scopus)


Quality function deployment is a management tool that provides the means of translating customer requirements into appropriate technical requirements for each stage of a product or service development. The structure provided by QFD can be of significant benefit to companies, yet it is an extremely under-utilized tool. This article introduces QFD, outlines how it can be used, compares its customary practice around the world and identifies some of its problems and benefits.

Original languageEnglish
Pages (from-to)45-52
Number of pages8
JournalEngineering Management Journal
Issue number1
Publication statusPublished - Feb 2000
Externally publishedYes


Dive into the research topics of 'Quality function deployment: The unused tool'. Together they form a unique fingerprint.

Cite this