International Marketing in an Enlarged European Union: Some sights into Cultural Heterogeneity in Central Europe

Heather Skinner, Krzysztof Kubacki, Gloria Moss, David Chelly

    Research output: Contribution to journalArticlepeer-review

    5 Downloads (Pure)

    Fingerprint

    Dive into the research topics of 'International Marketing in an Enlarged European Union: Some sights into Cultural Heterogeneity in Central Europe'. Together they form a unique fingerprint.

    Business & Economics