Integration Mechanisms Utilised by Multinationals from Emerging Markets

This study examines the integration mechanisms utilised by multinational companies from Emerging economies (EMNCs) to control and coordinate – integrate their overseas operations as a strategy to overcome foreignness liability and to transfer parent company/best practices. Based on a multiple case study design of four case studies of companies acquired in Nigeria by MNCs from South Africa, Singapore and the United Arab Emirates, the authors find that EMNCs used primarily used four integration mechanisms and to varying degrees and they tended to rely more on the personal centralised approach.