| Original language | English |
|---|---|
| Title of host publication | Wiley Encyclopedia of Management: Entrepreneurship Vol 3 |
| Editors | Mike Morris, Donald Kuratko |
| Place of Publication | Chichester |
| Publisher | Wiley |
| Pages | 254-258 |
| Volume | 3 |
| DOIs | |
| Publication status | Published - 2014 |
Entrepreneurial marketing
Jonathan Deacon, Morgan Miles, Sussie Morish
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review