Consumer Demographics, Ethnocentrism, Cultural Values and Acculturation to the Global Consumer Culture

Anne Marie Doherty, J.M. Carpenter, M. Moore, N. Alexander

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Fingerprint

    Dive into the research topics of 'Consumer Demographics, Ethnocentrism, Cultural Values and Acculturation to the Global Consumer Culture'. Together they form a unique fingerprint.

    Business & Economics