Telling the Story of Business

    Activity: Participating in or organising an eventOrganising an event

    Description

    Telling the story of business: story-driven research in entrepreneurship, business and marketing will provide researchers with a forum in which to discuss the way in which storytelling can be used to generate insights that do not emanate from quantitative research.
    Period8 Jan 2020
    Event typeConference
    Conference number1
    LocationTrefforest, United Kingdom
    Degree of RecognitionInternational