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Programmatic Marketing: The Challenges of Publishing Work in Nascent Fields
Anthony Samuel (Speaker)
Gareth White (Speaker)
Robert Thomas (Speaker)
Activity
:
Talk or presentation
›
Invited talk
Description
A presentation of our research on Programmatic Advertising: theoretical, methodological and practical insights and repercussions.
Period
27 Apr 2021
Held at
University of Leicester
, United Kingdom
Degree of Recognition
National
Documents & Links
LE- Staff PAdvertising presentation_-4
File
:
application/octet-stream, 7.28 MB
Type
:
Text
X