A study of the macro to micro process of persuasion for advertising in context towards a meso dominant logic model of consumer behaviour

  • Don James Parker

    Traethawd ymchwil myfyriwr: Traethawd ymchwil doethurol

    Dyddiad Dyfarnu30 Medi 2014
    Iaith wreiddiolSaesneg
    Sefydliad Dyfarnu
    • Univ Glamorgan, University of Glamorgan, Fac AdvancedTechnol
    GoruchwyliwrJonathan Deacon (Goruchwylydd)

    Dyfynnu hyn

    Dogfennau

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