Understanding the International Retail Divestment Process

Anne Marie Doherty, N Alexander, B Quinn, P Cairns

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

    Crynodeb

    This paper focuses on the international retail divestment process. Using a qualitative methodological approach the paper presents findings that facilitate a stage‐by‐stage consideration of the process. Interviews with current and ex‐employees, all senior managers, provide insights into the most important considerations, decisions and outcomes at different stages in the divestment process. By using this approach it has been possible to build up a complete picture of the process and has avoided an emphasis being placed on only one stage of divestment activity.
    Iaith wreiddiolSaesneg
    Tudalennau (o-i)111 - 128
    Nifer y tudalennau17
    CyfnodolynJournal of Strategic Marketing
    Cyfrol16
    Rhif cyhoeddi2
    Dynodwyr Gwrthrych Digidol (DOIs)
    StatwsCyhoeddwyd - 1 Ion 2008

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