Market Creation as an Entrepreneurial Marketing Process

Jenny Darroch, Sussie Morish, Jonathan Deacon, Morgan Miles

    Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion CynhadleddPennodadolygiad gan gymheiriaid

    Iaith wreiddiolSaesneg
    Teitl Entrepreneurial Marketing
    Is-deitlGlobal Perspectives
    GolygyddionZubin Sethna, Rosalind Jones, Paul Harrigan
    CyhoeddwrEmerald Group Publishing Ltd.
    Tudalennau179
    Nifer y tudalennau197
    ISBN (Argraffiad)978-1781907863
    StatwsCyhoeddwyd - 16 Gorff 2013

    Dyfynnu hyn