An exploration of the attitudes and strategic responses of sole proprietormicro-enterprises in adopting information and communication technology

David Pickernell, Paul Jones, Geoff Simmons, Gary Packham, Paul Beynon-Davies

    Allbwn ymchwil: Cyfraniad at gyfnodolynErthygladolygiad gan gymheiriaid

    1 Wedi eu Llwytho i Lawr (Pure)

    Crynodeb

    This article analyses longitudinal case-based research exploring the attitudes and strategic responses of micro-enterprise owners in adopting information and communication technology (ICT). In so doing, it contributes to the limited literature on micro-enterprise ICT adoption, with a particular focus on sole proprietors. It provides a basis for widening the theoretical base of the literature pertaining to ICT adoption on two levels. First, a framework is developed which integrates the findings to illustrate the relationships between attitudes towards ICT adoption, endogenous and exogenous influencers of these attitudes and subsequent strategic response in ICT adoption. Second, building upon this framework the article reveals the unique challenges, opportunities and implications of ICT adoption for sole-proprietor micro-enterprises.
    Iaith wreiddiolSaesneg
    Tudalennau (o-i)285-306
    CyfnodolynInternational Small Business Journal
    Cyfrol32
    Rhif cyhoeddi3
    Dyddiad ar-lein cynnar25 Hyd 2012
    Dynodwyr Gwrthrych Digidol (DOIs)
    StatwsCyhoeddwyd - 1 Mai 2014

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